With AMPSEA, Pardot Prospect records no longer need to have a unique email address.
When Pardot is combined with Salesforce, this feature is really potent. In Salesforce, customers have always been able to create multiple lead and contact records for an individual. However, using the same email address for all records could sometimes cause the corresponding Pardot prospect record to not properly synchronize. Customers can now use AMPSEA to support separate Pardot prospect records for all equivalent lead or contact records in Salesforce.
